I’d prefer to advocate a bit of mild studying in your weekend, and it received’t price you a cent. It’s Stopping Gun Violence By Efficient Messaging, a downloadable 84-page ebook containing nearly all of the methods and ways employed by the gun management gang.
One factor you’ll discover is that the Second Modification will get little or no point out, and what it does get is nearly fully about Antonin Scalia’s opinion in District of Columbia v. Heller. McDonald v. Metropolis of Chicago will get a quick point out, too.
This isn’t shocking: Educated gun-control followers know there’s nothing they’ll do in regards to the Second Modification itself. The method described in Article V of the U.S. Structure and the truth that the gun-grabbers must persuade 38 states to ratify a brand new modification is a barrier to the hopes of all however probably the most optimistic gun management Pollyannas.
The ebook got here out in 2012, so there’s no point out of Bruen or Rahimi. It was additionally when the Nationwide Rifle Affiliation was driving excessive and membership was peaking. As you may anticipate, the NRA is the principal villain on this ebook, kind of just like the Dying Star in Star Wars or Godzilla.
The ebook’s emphasis on emotional appeals as propaganda shows a fairly unflattering cynicism. They’re shedding crocodile tears whereas standing on the our bodies of the slain, demanding legal guidelines that wouldn’t have saved them.
The books authors emphasize avoidance of “(t)he political meals combat in Washington or wonky statistics.” That’s nearly humorous, contemplating how “wonky” the statistics utilized by Everytown and Giffords actually are.
Gun management is all about utilizing weaponized language and well-cooked statistics to create bogeymen and alarm the general public. It is determined by inventing phrases like “assault weapon” and “gun violence” and utilizing public ignorance and a really cooperative mainstream media to hawk them.
Sources just like the Gun Violence Archive inflate the variety of mass shootings: Thus far in 2025, the GVA claims there have been 124 mass shootings within the U.S. whereas the Violence Prevention Mission, which has a much more exhaustively researched database, experiences no mass shootings since September final yr.
However which quantity, 124 or zero, is extra prone to be on the night information?
It’s identical to the exaggerations within the Ok-12 Faculty Capturing Database I discussed in a earlier article.
In his traditional 1984, George Orwell wrote: “And if all others accepted the lie which the Social gathering imposed—if all data instructed the identical story—then the lie handed into historical past and have become fact.”
It’s referred to as the Massive Lie. Adolf Hitler additionally wrote about it in Mein Kampf. The concept is in the event you’re going to lie, make it an enormous lie; repeat it steadily. Finally, the general public will come to just accept the Massive Lie.
How efficient is that this? In February 2019, Marist performed a ballot of 880 adults. The survey was commissioned by NPR and PBS and coated ‘fashionable’ gun management legal guidelines.
The outcomes had been as one would anticipate: Massive numbers for the gun-grabbers’ agenda.
Nonetheless, the final query on the survey unintentionally affirmed how nicely the Massive Lie works.
The query was: “From what you might have heard or learn, do you suppose, in comparison with 25 years in the past, the per capita gun homicide price within the U.S. is greater, decrease, or about the identical?”
59% of the survey group mentioned the speed had gone up; 23% mentioned it was about the identical.
In response to information from the FBI and the CDC, over the 25 years from 1994 to 2018, the homicide price plunged 37 p.c.
82% of these responding believed one thing demonstrably unfaithful.
Was that ever talked about within the media protection of the examine? No.
As you learn Stopping Gun Violence By Efficient Messaging, you’ll be taught an necessary reality: The gun-control motion doesn’t care in regards to the Second Modification or the rights it protects. They dismiss it by saying they assist it or they’re not coming to take our weapons away. They then proceed to disregard it, assured the general public will agree.
What this implies is we’re preventing the unsuitable battle. The Second Modification doesn’t want defending; it’s safe and even the zealots within the gun management motion understand this.
Common George S. Patton as soon as mentioned: “Nobody ever defended something efficiently, there’s solely assault and assault and assault some extra.”
That’s good recommendation. We must always heed it. As an alternative of being on the defensive, we have to “assault and assault and assault some extra.” Our goal is gun management’s Massive Lies, the largest of which is the declare gun management legal guidelines save lives, regardless that there isn’t any statistical proof to assist that declare.
This battle goes to be powerful, however we should win it by discrediting gun management; by exposing their Massive Lies and destroying their stereotypes of gun house owners.
About Invoice Cawthon
Invoice Cawthon first turned a gun proprietor 55 years in the past and has been an energetic advocate for Individuals’ civil liberties for greater than a decade. He’s the knowledge director for the Second Modification Society of Texas.



















